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Interface Design
In order to better understand webpage design using wireframes, redesigned conceptual web pages were created for the shoe company PS Kaufman. Looking at their current website, the challenge was to try to streamline, condense and organize a lot of information into a more user-friendly interface with easier navigation and visuals, in order to capture and keep visitors' attention. PS Kaufman specializes in artisan, handcrafted footwear and the large variety of products available on their site can be overwhelming to the unfamiliar. The new web pages are streamlined for easier navigation with larger photos highlighting their products, and more emphasis on user interaction in the form of review fields for products and consolidated content. (all photos used credited to: PS Kaufman) Software: Photoshop, InDesign